U of D Portal
A multi-medium, on-demand e-learning hub that gives individuals a go-to industry resource to improve acumen and stay current.
U of D Workshops
Hands-on digital advertising education seminars for teams to grow their knowledge base in a collaborative learning environment.
U of D Newsletter
Weekly digest of important industry headlines accompanied by short summaries and expert analysis. Learn more.
Thought leadership pertaining to the digital advertising industry.
Please contact us to learn more.
Sample Topic List
AdTech Fundamentals (transaction models, formats, networks / exchanges / SSPs / DSPs / DMPs)
Targeting (data-driven, contextual, AI)
Performance vs. Brand
MarTech vs. AdTech
Display vs. Search
The Walled Gardens
Evolution of The Digital Marketing Mix
Emerging Formats (audio, DOOH, AR / VR)
GDPR & Other Privacy Regulation
Creative (DCO, CMPs)
Self-Service vs. Managed Service
Supply Path Optimization
AI, Deep Learning & Neural Networks
Customer Data Platforms
1st Price to 2nd price
Intelligent Tracking Prevention